Category: Business Growth

You may think that an ‘open rate’ is simply the number of emails that are opened after you send them out…  Think again.  You calculate the open rate by the

You need to make sure your ad campaigns are effective for the money you are spending.  And now that Facebook has changed the ad process, any companies that use it

Youtube is one of the biggest social media platforms around. It also beats every other website in users (except for search engines like Google or Facebook). But, how can you make

We all want to be more productive in our work or in other areas of our lives. Productive people get tasks completed efficiently. They seem to create more time in

Content is a great way to market your business over social media or blogging. The ultimate goal is to convert leads into paying clients. Unlike most forms of marketing, content marketing is

It is a scientific fact that colour is crucial to composition. Colour influences us on a daily basis, which can affect not only how we dress and eat, but also

You want to scale your business. Maybe it is to hit a new turnover target or to reach a new audience. But how do you get there? You need to motivate yourself first,

We have all had those annoying emails where all you get is a sales pitch that has no effort.  It looks like a template they had just forwarded to a

When you need to get the juices flowing for your next business idea, it’s sometimes useful to learn from past leaders.  This can be to launch a new business if