The Dangers of Siloing Marketing and Sales
There seems to be no middle ground when it comes to marketing and sales departments. They either work
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The Essentials of a Strong LinkedIn Summary
First impressions count, even with your LinkedIn profile. When a potential employer, prospect or new connection views your profile for the first time, they’ll be met by your summary. The
The Dangers of Siloing Marketing and Sales
There seems to be no middle ground when it comes to marketing and sales departments. They either work together perfectly, or they’re always doing their own thing. Expecting the other
4 Simple Tips for Writing a Successful Job Description on LinkedIn
LinkedIn is the perfect place to advertise for a job opportunity. With over half a billion users, you would assume you are guaranteed to find the perfect candidate. However, your
How to Add and Remove Skills from your LinkedIn
Are you looking to showcase yourself on LinkedIn? One of the most successful ways to do that, is by having your skills on show. If you’ve wracked up a lot
We Asked LinkedIn Users Why Many Salespeople Don’t Hit Their Targets
When salespeople don’t hit their targets, who is to blame? Should there even be a reason, or should there just be a new approach? We wanted to know more about
Taking Advantage of the 80/20 Rule in your Sales and Marketing
You may have never heard of the “80/20 rule”, but it’s a term that you won’t forget. It’s more commonly known as the “Pareto Principle”, which is the belief that