LinkedIn
Getting Clients Starts With Your Profile
A lot of people are spending real time on LinkedIn and not getting the bang for the effort. I scroll LinkedIn every day; it’s my day job, helping people get
A lot of people are spending real time on LinkedIn and not getting the bang for the effort. I scroll LinkedIn every day; it’s my day job, helping people get
I started out in sales in 2004. I started teaching social selling in 2014. Here’s how I see the future of outreach and why relying blindly on AI sales outreach
TL;DR: Your LinkedIn About section is a positioning and conversion tool, not a biography. Done right, it tells the algorithm who to show your content to and gives your ideal
If your team has Sales Navigator and isn’t booking consistent meetings from it, the answer is probably yes, but not the kind of training you might be thinking of. LinkedIn’s
If your sales team is posting on LinkedIn, sending messages, or reaching out to prospects but still struggling to win meetings and deals, social selling training may be the missing
Marketing teams face more pressure than ever to prove that LinkedIn drives revenue. While content goes out and followers accumulate, the sales team often remains hungry for actual leads. Our
I have spent 14 years on LinkedIn and trained over 150,000 professionals across 11 countries. The most common problem I see in B2B sales teams is simple: reps stay active
If you have spent years honing your skills, you already possess something valuable. However, many experts struggle to communicate that value effectively on social media. This session explores how to
Most salespeople know they should use LinkedIn, but few understand how to navigate it effectively. Social selling requires more than ‘posting and hoping’; it demands a trust-first approach. Implementing this
Most people default to ‘How-To’ content because it feels generous. You share value, show expertise, and help people for free. However, if your B2B content strategy relies solely on tutorials,
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