The best way to learn how to use LinkedIn is through LinkedIn training courses. It’s important to learn the basics as well as the tools that will help you achieve your long-term goals.
What are the basics of LinkedIn?
- Uploading a profile picture
- Uploading a header image
- Updating your About Section
- Adding content to your Featured Section
- Adding previous experience
- Sharing your first LinkedIn post
What long-term goals can you achieve with LinkedIn?
- Growing your personal/business brand
- Expanding your professional network
- Sharing your knowledge/experience
- Lead generation
Is LinkedIn good for beginners?
Posting, connecting and engaging on LinkedIn is extremely beneficial for recruiters, job seekers, salespeople, solopreneurs and small business owners. The latter group of LinkedIn users often struggle to understand the benefits of LinkedIn in the beginning. However, many features on the platform will help salespeople, solopreneurs and small business owners generate leads.
Why should salespeople be on LinkedIn?
LinkedIn can help salespeople find and connect with new prospects, learn more about their prospects’ pains and continuously nurture their sales relationships; all resulting in significantly higher conversion rates.
Why should solopreneurs be on LinkedIn?
The life of a solopreneur can be a lonely one so, in addition to finding, connecting and nurturing prospects, you can also connect with like-minded individuals. Your network can be a great place to both learn and teach.
Why should small businesses be on LinkedIn?
Even if lead generation is not the end goal for being on LinkedIn, small businesses can benefit from the exposure the platform offers via brand awareness. Through company pages and employee advocacy, small businesses can boost awareness of their products/services.
Which skill is best for LinkedIn?
Skills that will help you achieve success on LinkedIn are communication, time management, content creation and analytical skills. You do not need to be a full-time content creator or have any previous experience to get started on LinkedIn. LinkedIn training courses are available to learn these skills at a time and pace suited to you.
One way to achieve LinkedIn success is to become a Growth Titan. Growth Titans is a community for aspiring business owners and solopreneurs who want the tools, templates and training to make more money and grow their businesses online.