A Guide To LinkedIn Page Messages
LinkedIn pages messages are now available for company pages on the platform. When your Page has messaging
If you aren’t familiar with leveraging Spotlights on LinkedIn, it is a feature that uses LinkedIn’s data to pick out the prospects in your search who are most likely to be receptive to your communications. On average, prospects in your Spotlights on LinkedIn are 64% more likely to respond to an InMail message.
With so many options on Spotlight, there are endless opportunities when it comes to prospects. Leveraging spotlights on LinkedIn allows you to target and prioritise ‘warm leads’, whether this is for business or simply to grow your network with like-minded individuals.
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