Using the “Cover Story” Feature on LinkedIn

If you’re anything like me, you love to keep up with all of the latest LinkedIn updates and features. So, you’ll be pleased to hear that there’s a new (ish) feature in town: “Cover Story”. Whether you’ve heard of it or not, it’s important that you know how to use this feature to its fullest potential. I’m about to tell you how…

What is Cover Story? 

Cover story is a new tool that allows you to add a video to your profile. It enables LinkedIn members to personalise the introduction to their page and it’s a great tool for job seekers. Being in the form of a video, it allows you to introduce yourself in a way that is more likely to engage your audience and reach recruiters. However, you don’t just have to use it to introduce yourself. You can get creative and produce any kind of Cover Story, whether it’s an animation or branded video, etc. It’s a brilliant way to make a first impression on your connections, whether it’s introducing you or your business. Whatever purpose you use it for, it’s a feature that’s bound to make you stand out!

How do you use Cover Story?

• Firstly, you have to get to your profile by clicking on “Me” and then “View profile” at the top of the homepage. 
• Once you’re on your profile, press on your profile picture. You’ll then be given a few options, but you need to press on the “Cover Story” option. 
• You can then choose your video and upload it. 
• You’ll then have to position your video to fit in your profile photo, however, once people click it on they can see the full length video. 
• Voila, you now have a Cover Story!

Once you add your Cover Story, an orange ring will appear around your profile photo. Once they hover over it, a preview of your video will auto-play silently within your photo frame. However, if they decide to click on it, they have the option to view the whole video and listen to the sound too. The picture below is an example…

What should I use it for?

There’s no doubt that Cover Story is a LinkedIn feature that you should definitely take advantage of. Especially if you’re currently seeking employment, as it allows you to introduce yourself to recruiters and express your careers goals. Similarly, if you’re a freelancer or business, this is a handy, free way to sell your service and attempt to attract new clients. Although there are other sections on a LinkedIn profile that enables you to introduce yourself or your business, this feature allows you to take it to a more personal level. 

You never know who might be watching your Cover Story!