Create Content that converts is a free webcast presented by Maverrik. The free session covers the most important elements of crafting sales content which actually succeeds in converting sales through content. Here are the top 5 reasons why you need to attend to create content that converts webcasts.
1 – It Will Get Your Business Noticed Online
One of the biggest hurdles marketers face is increasing organic viewing figures online. You can have the best content in the world and redefine what it means to post on LinkedIn, but if no one is around to see it… what’s the point? There is a way to leverage your content to generate an audience and get your sales content the attention you need to convert. This is explained and underlines the importance of content marketing in sales. With the Create Content That Converts Webinar, we explain the do’s and don’ts of your content to ensure your business is noticed.
2 – You Will Increase Your Credibility and Authority Online
You can speak a thousand words but if no one takes you seriously then what’s the point in talking at all? Getting noticed is one thing, but getting ignored stings a little bit more. Sometimes you don’t even know you’re getting ignored. If you’ve ever sent a message to a prospect asking to check out your blog or report and had zero response your content has been ignored. If you have a lot of views, but little to no engagement you’ve been ignored. If someone has ever said “I must have missed that one” to you… I’ve got news for you, you’ve been ignored. If you want your words to hold more weight you need to know how to talk to people.
3 – You Will Understand Your USP Better
Understanding your audience and their problems will help define your unique selling point. Even if you know what your selling point is, you may not be leveraging it enough to actually make a sale using your content. You need to speak to your audience directly and show you are the only solution to their problem. How do you achieve this? We tell you within the webcast. If you’re looking to create content that converts you absolutely need to be able to fully understand your selling point.
4 – It Will Give You The Ability To Craft Impactful Content
One of the best ways to make an impact using social selling is through viral content. Content that serves its purpose in generating a discussion based on your offering. The ability to do this will put you levels above your competitors, as most sales content just describes an offering like a fish shop sign. It doesn’t make an impact and is left floating around your profile with no leads, engagement or discussion. If you want your content to create an impact and create content that converts you need to learn this ability.
5 – It Will Help You Get More Sales
At the end of the session, you will be able to start your journey and creating content that converts. When you master what we teach during the free course you will be able to get more sales through your content alone. Sales which creates more opportunities for upselling, complex offerings and more. Content is a cornerstone of social selling, and we run this free webcast to give you the knowledge to use it correctly. Register online, grab a notebook and set a calendar reminder.
More to explore
As a salesperson, your primary goal is to sell your product or service. However, sometimes it’s easy to forget that the interaction and presentation can