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Why you should customise your LinkedIn profile URL

Social Media is like a house. You invite people in, show them around, give them a cup of tea and then hope they’ll come again. But if your house looks just like anyone else’s and shows no signs of your personality or what you can offer, what’s stopping them from just going somewhere else entirely? That’s why each profile should be tailored to fit you and your intended audience. This is especially true when it comes to business and wanting to sell yourself, or a product to a prospective client. That’s why you need to know how to customise your LinkedIn profile URL, the change takes mere minutes but could enhance your professional brand and boost its visibility. 

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If you want to get eyes on your content and hands on your product- you have to make it easier to find. I’m here to help your profile be seen amongst a sea of 500 million LinkedIn users. 

How to customise your LinkedIn URL

Now you know why you should customise your LinkedIn URL it’s time to learn how. Customising your LinkedIn URL isn’t a task reserved for tech wizards and computer scientists. There’s no coding involved, no confusing migration period- just a simple quick change. Anyone can do it, once they know how. 

So without further ado, here’s how to customise your LinkedIn URL in a few easy steps: 

  •  Go to the top of your LinkedIn homepage and click on the ‘Me icon. From there, you should see a drop-down menu. Choose ‘View profile‘.
  • Go to the top of the page and click the button that says ‘Edit public profile & URL‘. This will then open up a new tab in your browser.
  • Under the ‘Edit URL‘ tab, click the ‘pencil’ icon next to your current URL. You’ll then be able to edit the link.

There you have it, you can make your URL as unique as you are. That is, if it isn’t already taken by somebody else. But once you’ve found one, it’s yours to keep. 

One tip before you get started though… keep it simple. 

That’s how people will find you and keep coming back, over and over again.

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